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The Junior Designer developed social media stickers to encourage customers to tag, engage, and promote the campaign and products. Meanwhile, I created the campaign specifications and directed the photoshoots to bring the campaign to life.
Valentines Campaign
During lockdown, I had the opportunity to conceptualise the Valentine’s campaign. I developed a ’90s kitsch-inspired creative direction to bring a sense of fun and nostalgia, paired with a cozy look and feel to reflect the mood of lockdown.
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